Wednesday, March 10, 2010

Memoirs of a Blogger

From Mark Hermann, whom I believe wrote the Curmudgeon's Guide. Excellent Piece on law blogging.

Money quote:

You can take a day off from publishing a post. But you’ll
see the traffic to your site decrease. You can take a week off.
But you’ll probably lose many readers permanently. You can
take a month off. But when you start up again, you’ll essentially
be building a new readership from scratch. Whether you are in
depositions, in trial, or on vacation, you’d better pre-write some
posts and have them published in your absence, or you’ll pay a
price in readership.
Don’t have the blind spot that I did. Go into blogging aware
of the Herculean effort it demands.